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Commerce and Business Research: New Horizons (Hardcover)

G S Batra, R C Dangwal

Original price was: ₹650.Current price is: ₹519.

“Commerce and Business Research: New Horizons” is a must-read for students, researchers, and professionals seeking to enhance their understanding and application of commerce and business research. The book’s comprehensive coverage, practical approach, and emphasis on emerging trends make it a valuable resource in an ever-evolving business landscape. Whether you are a novice or an experienced researcher, this book provides a wealth of knowledge and insights to propel your research endeavors.

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Description

“Commerce and Business Research: New Horizons” by G.S. Batra and R.C. Dangwal is a comprehensive and insightful book that delves into the field of commerce and business research, providing a fresh perspective on the subject. The authors, renowned experts in the field, present a wealth of knowledge and present new horizons for conducting research in the ever-evolving business landscape. This book serves as a valuable resource for students, researchers, and professionals seeking to enhance their understanding of commerce and business research methodologies and practices.

In this book review, we will explore the various aspects of “Commerce and Business Research: New Horizons,” including its summary, analysis and evaluation, comparison with other similar works, interpretation and themes, characters and characterization, the author’s background, writing style, and what people are saying about the book. This comprehensive review aims to provide readers with an in-depth understanding of the book’s strengths, weaknesses, and overall value.

“Commerce and Business Research: New Horizons” encompasses a broad range of topics related to commerce and business research. The book starts with a thorough introduction to the field, covering key concepts and methodologies. It then delves into the various stages of research, including problem formulation, research design, data collection and analysis, and result interpretation. The authors provide practical guidance and real-world examples to illustrate each step.

Furthermore, the book explores emerging research areas such as e-commerce, social media, and big data analytics, highlighting their significance and impact on contemporary business practices. The authors also shed light on ethical considerations in research and discuss strategies for effective communication of research findings. Overall, “Commerce and Business Research: New Horizons” offers a comprehensive overview of the subject, equipping readers with the knowledge and tools necessary for conducting meaningful and impactful research in the field of commerce and business.

The strength of “Commerce and Business Research: New Horizons” lies in its comprehensive subject matter coverage. The authors leave no stone unturned, addressing various aspects of commerce and business research in a structured and coherent manner. The book provides a solid foundation for beginners while also offering fresh insights and perspectives for seasoned researchers.

One notable aspect of the book is its practical approach. The authors go beyond theory and provide practical guidance, tools, and techniques to help researchers navigate the complex world of business research. The inclusion of real-world examples and case studies adds further value, allowing readers to relate the concepts to actual scenarios.

Moreover, the book adopts a reader-friendly style, making it accessible to a wide range of audiences. The authors explain technical terms and concepts clearly and concisely, ensuring that readers with varying levels of familiarity with the subject can grasp the content easily. The use of visuals, tables, and diagrams enhances understanding and facilitates knowledge retention.

In comparison to other books on commerce and business research, “Commerce and Business Research: New Horizons” stands out for its contemporary approach and coverage of emerging trends. While some books may focus primarily on traditional research methods, this book explores new dimensions such as the impact of technology and digitalization on research practices. It provides readers with valuable insights into leveraging advancements in the field to drive innovation and progress.

Throughout the book, the authors emphasize the importance of adapting research methodologies to the changing business landscape. They encourage researchers to embrace new technologies, data analytics, and interdisciplinary approaches to stay relevant and address contemporary business challenges. The underlying theme revolves around the need for agility and flexibility in research practices to effectively navigate the evolving business environment.

As a non-fiction book, “Commerce and Business Research: New Horizons” does not have characters in the traditional sense. However, the author’s expertise and experience shine through their writing, making them the guiding figures throughout the book. Their credibility and authority in the field of commerce and business research lend weight and reliability to the information presented.

About the Author:

G.S. Batra and R.C. Dangwal are esteemed scholars and researchers in the field of commerce and business. Both authors have extensive academic backgrounds and have contributed significantly to the field through their research, publications, and teaching. Their collective expertise brings credibility and depth to “Commerce and Business Research: New Horizons.”

The “Commerce and Business Research: New Horizons” writing style is clear, concise, and engaging. The authors strike a balance between academic rigour and accessibility, ensuring that readers can comprehend complex concepts without sacrificing depth. The use of practical examples and illustrations enhances understanding and makes the book more engaging.

What People Say About This Book:

“Commerce and Business Research: New Horizons” has received positive feedback from readers and reviewers alike. Many commend the book for its comprehensive coverage, practical approach, and relevance to the modern business landscape. Readers appreciate the authors’ ability to explain complex concepts in a reader-friendly manner and highlight the emerging research areas that are shaping the future of commerce and business.

  • Comprehensive coverage of commerce and business research.
  • Practical guidance and real-world examples.
  • Emphasis on emerging research areas and trends.
  • Reader-friendly style with clear explanations and visuals.
  • Credibility of the authors in the field.

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Weight 600 g
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